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As the Sorcero team is gearing up to join thousands of medical affairs professionals at MAPS Americas 2026, one theme is clear: the industry is ready to move past fragmented data and into a new era of evidence-driven intelligence.
At Sorcero, we’ve spent the last year listening to the challenges MSLs and Medical Affairs leaders face every day. This week, we are thrilled to showcase two major solutions of the Sorcero Medical™ product suite designed to bolster scientific exchange and strategic impact with our Field Medical Excellence & Insights and Congress Intelligence solutions. Keep reading to learn more!
Solution Spotlight: Field Medical Excellence & Insights
The Field Medical Excellence & Insights solution allows MSL teams to capture, surface, and share high-impact insights from HCP interactions in real time to directly inform medical strategy. The AI-powered platform automatically extracts emerging trends from field notes to allow measurement of engagement effectiveness against therapeutic objectives. By putting MSLs at the heart of multiple sources of potential insight, it allows for the personalization and focused analysis of themes and questions to inform precision Field Medical engagement. Collaborative validation workflows and interactive dashboards allow leaders to see higher quality and timely insights, enabling them to drill down into individual source notes without manual CRM searches.
MSLs and leadership teams can now shift away from operational work to high-level strategic thinking. Teams can proactively identify educational gaps, improve insight capture efficiency, and demonstrate the qualitative value and strategic importance of their engagements directly to leadership.
Say Goodbye to the Capture Gap and Hello to Sorcero’s Capture App
For too long, the industry has accepted a capture gap. A Medical Science Liaison can have a groundbreaking conversation with a Key Expert but if they put off capturing critical details due to the complexity of documentation, they often get lost completely. When you have to wait to get back to a desktop CRM or struggle with a clunky mobile web experience, insights become blurry.
The Sorcero Capture App
This is exactly why we built the Sorcero Capture App. This app allows field-based personnel to quickly record key observations directly from their iPad. These submissions become part of a central, structured insight repository that lives alongside your CRM data.
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Streamlined Mobile Entry: MSLs can enter rich text notes and associate records with specific HCPs directly from their tablets without having to navigate dozens of dropdown fields to manually tag every entry.
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Robust Offline Support: The app stores data locally and syncs automatically in the background once connectivity is restored, ensuring no insight is lost in transit.
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Instant AI Enrichment: These submissions are immediately tagged for Intelligent Medical Themes™ and analyzed for Scientific Sentiment™ to ensure consistency across the organization.
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It’s Time to Connect the Dots: Congress Intelligence
Scientific congresses are the heartbeat of Medical Affairs, yet the learnings gathered there are notoriously scattered across slide decks, personal emails, and physical notebooks. By the time you bring all the information together, the insights may have already changed.
Sorcero’s Congress Intelligence solution revolutionizes how Medical Affairs teams engage at scientific conferences by providing an end-to-end platform for automated analysis. The solution enables teams to perform comprehensive pre-congress planning by instantly summarizing and enriching thousands of abstracts to build targeted KOL engagement lists based on topic relevance. During the live event, the platform provides daily monitoring of late-breaking results and presentation updates, uncovering personalized daily highlights that prioritize onsite engagements and are tailored to specific strategic imperatives.
The Sorcero Congress Abstract Data Integration
As a part of our focus to make MSLs lives easier, the Congress Intelligence solution automatically integrates congress abstracts into the Sorcero Scientific Data Pool. This provides centralized, searchable access to 3.5 million abstracts and posters from over 4,300 global conferences. The team can also track grey literature produced outside of traditional publishing and distribution channels as well as historical research data dating back to 2010, uncovering critical evidence often years before it appears in peer-reviewed journals. This isn’t just a database, it’s intelligence that allows for richer pre- and post-congress analytics alongside your existing data.
That means your team can plan outreach with surgical precision, prioritize which posters to see based on real-time evidence, and drive targeted follow-ups that reference exactly what was discussed on the floor.
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Preparation ahead of a congress has always been a crucial task to make the most of these unique data release opportunities. Pouring over congress websites as the abstracts are released becomes an eyewatering task of looking for keywords that indicate strategic relevance and spotting names of known experts. |
A Complete Intelligence Loop
With the Field Medical Excellence & Insights and Congress Intelligence solutions, the Sorcero Medical™ product suite is a game changer for medical affairs. Imagine identifying an emerging trend in a set of new medical congress abstracts, recording an KOL’s reaction to that data during a chance meeting in the exhibit hall, having these insights systematically bubble up to leadership, and then informing strategy at a regional and global field level in days instead of months.
This isn't just about collecting data; it’s about creating a repeatable, measurable source of truth. It’s also a vital tool for field and congress activities, ensuring that the investment your company makes in these resources translates into long-term strategic value.
Join Us in the Mile High City
We’d love to show you these tools in action. If you’re in Denver for MAPS Americas 2026, come visit the Sorcero team at Booth #126. We can discuss how these innovations can be tailored to your therapeutic area. Let’s move beyond simply "capturing" data and start commanding it.
Can’t make it to the booth? Follow us on LinkedIn for live updates from the floor or Schedule a Demo to see Sorcero in action.
